Couplepreneurs initiate ‘Order Chai online’ –BIGDCAFE


31 October 2019, Delhi, BIGDCAFE:

  • Want a cuppa of refreshing brew on your table
  • Homestyle manual tea
  • Nasta online
  • Hyperlocal Tea Delivery
  • Chai On Phone

Now get your Hi Tea on your desk at just a phone call. Looks interesting! This is the initiative developed by couplepreneurs from Delhi. Amit Kumar Mishra & Anjali Mishra were pondering over the Chai issue, either one needs to go down to street corner to sip the refreshing brew or must wait for the chai wala.

In order to find a solution to this unnoticed issue, the couple decided to address this problem and thus was born STREET TEA & CAFE PVT. LTD. This Delhi based entity embarked on BIGDCAFE franchise across the NCR region.

According to a survey by MINTEL, a research company, “In 2017, the country consumed 678,200 tonnes of packaged tea, making it the world’s largest market for the commodity.”

If you are at Ghaziabad, all you need to do is “Book online or call +91 9999036063,” for a hot cup of refreshing brew in desired flavours. Just a year old, BIGD MASALA, has served one lakh plus cups and has been adjudged as the “BEST SELLER ON ZOMATO.”

Amit Kumar Mishra

Tea business is a regular one and how do these couple plan to make a difference apart from serving hot. In Founders words, “We are providing hyperlocal delivery after rigorous marketing. Equipped with 30 plus varieties of Chai made under hygienic conditions.

Almost we have reached a stage of serving 1500 plus cups per day online and at the counter more than that. Our prices range from 10/- to 200/- per cup depending on the variety. We wish to initially concentrate on Delhi NCR region and later expand to other parts of the nation through franchise networks.”

What drives you, “Consumers mostly urban are looking for unique Tea varieties and this market is increasing at 3% annually as per reports. We wish to give hygienic drinking Experience for Healthier Life Style.”

What are your plans, “Right now we are innovatively designing hot tea packs with Card Flask Design and in future have many plans for sustainment. By creating CHAI ROBOTs that is AI enabled for service of particular class of customer in particular locations. Next we are planning to install vending machines inbuilt with chai variants and ready to serve hot gushing brew of your choice.”

Anjali Mishra

What is your franchise model, “We are looking out for energetic people who would like to enter this service industry. From our side we shall provide wide range of loose leaf tea brands, innovative strategy and branding support. We shall offer them all our products like corporate gifting, Hi-tea, tea pack and Café outlets which are all individual revenue streams that assure ROI for the Franchises. Our special SCHOOL LUNCH PROGRAMME (SLP) is expected to get wide patronage from parents in any city or town making the whole exercise lucrative for the associate.

What is your target at the moment, “We wish to reach 25 lacs turnover and plan for 100+Franchisees by 2029.” Advising newcomers, “First Research what work you want to do and then go ahead after weighing the pros and cons. Once you start never look back or be bogged down by criticism, victory shall be yours.”

What is your larger vision for BIGDCAFE, “We wish to be the largest outlet serving cup of specialty Tea in the F & B domain. This we will achieve by serving Hygienic & Authentic Tea beverage of one’s Choice at Low Price with High Quality Service in Home style.”

With immense planning and out of the box mind set this couple is all set to rock the refreshing cuppa segment in the coming future. Apart from this money spinning initiative this team is also involved in philanthropic activity by conducting social camps where free Chai and food packets are offered.

Way2World wishes the BIGDCAFE team a grand success. We also hope more of our readers would be motivated by such innovative initiatives and draw their own plans driving the economic wheel of this nation of billions.

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