13 January 2019, Varanasi, ADJUCTION:
With over 1.5 billion websites on the info highway and every second a new one added, only shows the importance of online presence. Many StartUps buy a domain immediately after ideating even before validating such is the dominance of online branding.
A virtual site if monetized could yield good returns and this would be added revenue for the newly formed entity. The regular ads are just fetching peanuts and mostly look out of context with respect to the content on the page. Instead the ads are positioned as per the search preference of the user. Many at times it becomes a nuisance to the reader.
To address this pain point, an IIT BHU student, Mrityunjay Singh has started ADJUCTION.COM, an advertising placement service. The program is designed for website publishers who want to display targeted text, video or image advertisements on website pages and earn money when site visitors view or click the ads.
ADJUCTION.COM uses its technology to serve advertisement based on website content, the user’s geographical location, and other factors. Those wanting to advertise with ADJUCTION.COM’s targeted advertisement system may enroll through ADJUCTION.COM Adword.
ADJUCTION.COM has become one of the popular programs that specialize in creating and placing banner advertisements on a website or blog, because the advertisements are less intrusive and
the content of the advertisements is often relevant to the website.
ADJUCTION.COM program is special because it acts according to the webmaster niche. The advantages are the publisher can select the advertisement they wants on their websites, blog. An individual has full command over the area and can decide on which corner or place the advertisement will run on their website.
They can choose the type of advertisement they want to show. It could be a written text and as well as a display ad which includes a short video or photos in reference to a particular advertisement.
The program also gives complete access over viewing the highest paying ads go live. By which one can easily rationalize what’s been liked and what’s not been liked.
This novel initiative was awarded in the STARTUP YATRA UP EDITION 2017 and was certified as the TOP 3000 INNOVATIVE STARTUP IN INDIA by IIM CALCUTTA. The promising StartUp would benefit monetizing many more websites in a convenient way.
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