Proton Comm to host Dr Philip Kotler at WMS 18

Global Marketing Guru

25 October 2018, New Delhi, WMS 2018:

World Marketing Summit is an annual event held across the globe to bring together international and local marketing gurus, decision makers from multiple levels of government and private sector. This platform enlightens the modern trends that are prevalent across the world to help the participants enhance their strategies.

The series of events, World Marketing Summit 2018 have been held at Chile, Bolivia, Japan, Miami, Italy, Turkey and Singapore. Now the penultimate one is being held in New Delhi on the 14 December 2018 at THE PRIDE PLAZA HOTEL AEROCITY. The final would be at Bahrain.

However the highlight is that Global Marketing Guru and the bible of marketing, Professor Philip Kotler is to address the gathering on the New Marketing Technologies in the Disruptive Time. Dr Philip Kotler, considered as the Father of Modern Management is on his ninth visit to the country and has always left an indelible mark on the nation’s branding domain. PROTON COMMUNICATIONS proudly hosts this doyen at the event.

In an official press release,Marketing extraordinaire Philip Kotler returns to India this December.

Considered as a top-marketer, the world-famous American marketing guru and seasoned author Prof. Philip Kotler will be delivering at the World Marketing Summit 2018 (WMS). The WMS will be held in December this year in New Delhi, India on 14th December 2018.

Dr Kotler, who has been the Distinguished Professor and holder of the Chair of International Marketing S.C. Johnson & Son in the J.L. Kellogg Graduate School of Management, Northwestern University since 1988, is known as the Father of Modern Management. His seminal textbook, Marketing Management, first published in 1967, is still widely regarded and read as the top marketing book. He studied under three Nobel Laureates in Economic Science. Prof. Kotler has authored over 50 books including some of the most widely used marketing textbooks in graduate business schools worldwide.

This will be Dr Kotler’s ninth visit to India, last being in 2013. Talking about this, Chirag Bagaria, Business Head, Proton Communications, the agency on record says, “We’re happy to host Dr Kotler and I am sure that this summit will be much more insightful. We’re looking forward to more such sessions by Dr Kotler in India which focus on how marketing can solve the real world issues prevalent in the country.”

On his previous visits to India, Dr Kotler remarked how India is blessed with just the right entrepreneurial and marketing skills, which can be noted in the start-up boom in the country.

The summit will also see top-performing organisations and distinguished individuals battling it out for the esteemed Kotler Awards.

The event will see CEOs, Managing Directors, Directors–Marketing, entrepreneurs, senior management of top MNCs in attendance. Amitabh Kant, CEO at NITI Aayog and Kohzoh Takaoka, CEO at Nestle Japan, will be some of the eminent speakers at the summit. The convention is expected to be attended by around 400+ business executives and participants from India and the neighbouring countries.”

Way2World welcomes the Stalwart and wishes his stay would benefit the national players largely in devising the globally acknowledged strategies for enhancing the success rates. With Inputs from Internet – RajKishan