07 September 2018, Bengaluru, FriendlyApp
Any good product needs strategies to turn into brands. Many a times, young startups get intimidated with the terms like marketing, sales and consumer approval. To harness these terms they hire experts and the process is expensive.
Most startup founders are technologists and the numbers game is not their cup of tea. However, customer acquisition plays a crucial role, for any enterprise to scale up.
Under these critical circumstances, suppose someone says don’t spend money on marketing and get networked to turn into brands. It would be a boon in disguise! You agree. Then the FriendlyApp is the best solution. ‘ it is a powerful tool, which tracks word of mouth generated sale transactions within mobile app and business owners can control it by switching ON/OFF.’
The process is would be simple, once it is launched, just go to the Google Play Store/iOS App Store download the FriendlyApp and log in after sign in formalities. Watch for customer requirements, select a vendor and suggest the vendor to the customer. Here word of mouth plays a vital role in clinching the contract. Taking this concept into consideration the requirement is sealed by clicking the deal button which sends the query to the vendor and the customer.
Since it’s a closed network the vendor accepts the deal and offers friendly discount to the customer and friendly commission to the user. The app allows users (Customer, influencer and vendor) to track their transactions. Thus enabling that word of mouth plays a pivotal role in customer acquisition. In the above case study none of the three participants have spent anything but a few seconds and all have earned.
FriendlyApp is 360 degrees usable, as a vendor, influencer or a customer with no spending at all. In a candid chat with Way2World, the founder Sunil Sulegai R, a serial entrepreneur informed, ‘FriendlyApp is a free platform to promote your business and empowers unlimited people to be working on behalf of your company as brand ambassadors absolutely free. In short, we diminish marketing cost.’
Ask him about his expertise, he quickly responds, ‘Couple of corporate jobs and previous two startups, The ‘U Turn’ & ‘KamaiLevo’, gave me abundant exposure to begin with an open platform which will be helping almost every user to Save Money, Earn Money and Monitor Word of Mouth Marketing through FriendlyApp.
He informed, FriendlyApp would test Bengaluru waters for the start by end of this month (Sep 2018) and later would be available pan India. He adds ‘if maximum people don’t use the facility available then the whole exercise would be futile.’ The platform would not only acquire customers but also would get brand ambassadors for any business without having to spend a rupee.
The founder briefs that the team of six with core competence in their respective domains is the major strengths of the organisation. He concluded that FriendlyApp possesses a winning team that visualises together and works in unison due to the long rapport existing between the members. He requested ‘mobile users to visit www.friendlyapp.in and do subscribe. We would personally send an invite about launching date’.
Way2World wishes the team a grand success and hopes that entrepreneurs will utilize this zero-cost initiative to get more business. With inputs from internet – RajKishan