ENABLERSPRABODHANA VRIKSHASTAR STARTUP ECOSYSTEM

Founder, StartUp, Product – Branding is trash, only luck prevails!

Personal branding 02

18 Jul 2019, Delhi, SOBERBIO CONSULTING:

  • How important is Personal Branding
  • Mukesh – Reliance – Jio – what is most famous
  • Khans, Kapoors – production houses – Films – where is the craze in Bollywood
  • How do you build the craze around yourself
  • Do investors consider Personal Branding

Every StartUp founder develops an innovate solution for an indomitable challenge. However many of them do not touch the pinnacle. What could be the main reasons for failure! One could be predominantly lack of funds and the other inept marketing strategies.

Angel funding gets the StartUp on track but Venture Capitalists play a pivotal role while scaling up. At this stage, personal branding gives easy access to funds locked up in the coffers of the HNIs. Every scaling up StartUp needs to have a good product, branded entity with a predominantly known face at the driving wheel.

Personal Branding helps in maintain your image in the domain while enhancing trusts, authenticity and most importantly credibility. IT not only opens new vistas but also helps creating an impact of Customer acquisition. This in turn makes you a notable face among the investing clan as well.

As we allot budgets for development, marketing and under other headers, a small amount must be invested in building founder branding. It helps the society understand one’s strengths that later helps the entity sell the product better.

One best option is sending a message across the ecosystem by creating a shoutout to turn your name into a brand. Personalisation is the order of the day most brands like Microsoft, Apple, Infosys or Wipro are recognised by their founders, more than the brands, especially in the elite circle.

To take your personal branding to the next level, there are many consultants working in this are to strategically create image building utilising various social media platforms. However dedicated consultants cost a fortune. Our budgets are quite stringent at this stage, but branding is inevitable.

To solve this challenge on Delhi based StartUp enthusiast team is working on an economical and affordable mode to showcase every individual’s branding to help them reach millions of people across the globe. SOBERBIO CONSULTING is producing Business Ki Awaaz- Naye Bharat Ke Liye.

This is a TV show focused on Panel / Nested discussion and Innovation demonstration focused on your Success Story, Business Vision, Challenges and Best Practices induced.

Dr Hitu Mahajan, Co-Founder, of SOBERBIO CONSULTING briefed, “We are producing a TV show which is a panel/ nested discussion & Innovation demonstration focused on Business Scenario today, Challenges and Solution for tomorrow. It will be chaired by Business Czars, Business Leader’s, Influencers, Legal Consultants, Financial Consultants, Policy Makers and Change Agents.”

The ‘Women Entrepreneur of the Year 2018’ awardee (awarded by World Peace and Diplomacy Organisation and CIAC Global) added, “It will be an hour show and televised on TV, Social Media & Latest OTT Digital Channels namely Janta TV, OTT – Jio TV, Janta TV app, Dailyhunt App, nexGtv app, Social Media- Facebook, Instagram, twitter and YouTube with some astonishing collective reach of program to 200 Million + impressions in more than 140 countries.”

SOBERBIO CONSULTING specializes in, ‘Business Modelling for StartUps and Matured Organizations, Cost Structure Modelling, Identification of Revenue Streams & Modelling.’ Their strengths include a specialized Team from varied domains ranging from Strategy, Business Leadership, Finance, Sales, Consulting, HR, Technology, Legal, Media and Operations.

They are equipped with a powerful talent pool of like-minded people to provide unique solutions empowered by industry domain knowledge thereby laying the foundation of a great organization for rapid growth and high return on investment.’

Rapidly, SOBERBIO CONSULTING is painting the nation red and is now turning its radars on South. Hope founders utilize this opportunity and scale peaks effortlessly.

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