According to the theory of Market Opportunity research, the two types of strategies for inventions are:
1. Find the pain in the market & develop an Aspirin. – This is the ideal area for start ups.
2. The second is the finding the alternative for an existing one. – Reverse integration.
In either case, as per the need of the day, it is a win – win situation.
Because the world is looking at students for Solutions using alternative energies, more economical inputs & most economical output with minimum periodic consumables.
When I am talking about Entrepreneurship the guys around the other corner, just feel that this is not for them, because they feel that they are going to join an MNC & hence they are not related to the topic.
Bad Idea my friends, I have sad news for you because even if you are selected to the optimum level MNC, your job is to show innovation, integrity & enterprise in enhancing the Brand – equity, clearly above your competitors.
So where ever you go, the only answer to stay in demand is being focused.
So, why not we start that from today?